Since 2011, the team at Innoguidance Consulting has worked with and advised companies and groups on developing effective and sustainable business strategies. We are a boutique firm that provides customized services for our clients’ needs.

Our expertise are:

  • Strategic insights in entering the biotechnology research market in North America, with specialization on stem cell research
  • Providing marketing advice for biotechnology firms
  • Science Education and Curriculum development strategies for schools

Owner and Founder: Dr. Poh Tan

Dr. Poh Tan has over 15 years of experience in the biotechnology sector both in the industry and in Academia. She is recognized for her expertise as a two-time TEDx speaker and has presented in numerous international conferences. Furthermore, her ability to connect businesses with her vast network of experts has contributed to the success of to many of her clients.

Poh has a PhD from the University of British Columbia, faculty of Experimental Medicine, with specialization on hematopoietic stem cells. She is also in her final year of completing a second doctorate degree in Education at Simon Fraser University, in Curriculum and Pedagogy. She is a mentor and coach to the business schools at SFU and UBC and has helped high tech companies obtain qualified specialists.


Poh can be contacted at [email protected].


Our clients include: